The San Antonio Area Tourism Council (SAATC) proudly announces Steve Atkins as the 2016 Chairman of the Board of Directors. Atkins is the President/CEO of The Atkins Group, one of the region’s fastest growing brand communications agencies, and leader and member of the SAATC for more than 15 years.
Atkins, alongside vice chairman Neal Thurman, CEO of Six Flags Fiesta Texas, and secretary / treasurer Davis Phillips, president of Phillips Entertainment, Inc., will lead the Council to achieve prioritized goals for the advancement of travel and tourism business in San Antonio and surrounding areas.
“A long-time members of the council and leader within the travel and tourism industry, Steve will undoubtedly prove a successful Chairman for the council and its associated businesses leaders throughout the city,” said Marco A. Barros, President and CEO of the San Antonio Area Tourism Council. “Our efforts to broaden the council’s scope and relationships with key community stakeholders will be expedited by Steve’s impeccable leadership skills and profound understanding of the City of San Antonio and the travel and tourism industry as a whole.”
Founded in 1995, the San Antonio Area Tourism Council is a private sector organization comprised of hotels, attractions, museums, restaurants and other industry enterprises that rely on tourists directly or indirectly for all or part of their business. The SAATC was developed to assist with various issues and programs to develop the tourism industry in the San Antonio area and is managed by a Board of Directors who represents all segments of the industry. The council’s primary areas of interest including lobbying and protecting the tourism industry in San Antonio with a clear mission to promote and support the development of the visitor industry while preserving and enhancing the special character of the City of San Antonio.
The council’s top goals and prioritizations for 2016 include, but are not limited to, broadening the council’s scope and relationships in the community among key decision makers; recruiting new corporate business members; stimulating a collaborative spirit between the visitor and the industry; leading, promoting and protecting the travel industry and its members; and, determining how to assist the travel community in elevating the average GDP of citizens, so that collective buying power is amplified.
“I’m honored to serve as the 2016 Chairman of the SAATC Board of Directors as we begin the continuation of city growth and development, specifically in the travel and tourism sector,” said 2016 Chairman of the San Antonio Area Tourism Council Board Steve Atkins. “As a native San Antonian and local business owner, I’m excited to elevate the board and council to new heights to continue advancing San Antonio brands and businesses for the betterment of our community and its citizens.”
Other, newly appointed members of the 2016 SAATC Board include Frank Miceli, CVC Chair – Vice President at San Antonio Sports and Entertainment; Bill Petrella, Chair of SA Hotel Association – General Manager at Westin Riverwalk Hotel; Carlos Contreras, Ex Officio (Airport) – Assistant City Manager of City of San Antonio; Clay Stewart, Board Member – General Manager for Ripley’s San Antonio; David Strainge, Board Member – President of Double Decker Tours San Antonio; Jeff Goldblatt, Board Member – Vice President of at the Witte Museum; Kimberly Straughan, Ex Officio – Chair for Alamo Area Hospitality Assocation 2016; Pat DiGiovanni, Ex Officio – President & CEO of Centro San Antonio; and, Ripton Melhado, Board Member – General Manager of Hyatt Regency Hotel.
The San Antonio Area Tourism Council is a private sector organization comprised of hotels, attractions, museums, car rentals agencies, airlines, restaurants, transportation companies, tour operators, meeting planners, vendors and suppliers to the industry and other enterprises that rely on tourists directly or indirectly for all or part of their business. Our mission is to promote and support the development of the visitor industry while preserving and enhancing the special character of the city and surrounding area.